Marketing

MARKET

This project entails the construction of a port at Gara’ad coastal town. This private venture was undertaken with the approval of the government and will seek to open up the central Somalia regions and eastern Ethiopia for easy trade with the outside world especially the gulf countries.

Wadaagsan Company is well prepared for the assignment. The company has already carried out feasibility studies and the budget estimates of the project. Taking advantage of the relative stability of the Puntland State of Somalia, Wadaagsan Company wishes to implement the port of Gara’ad via the Regional Capital of Galkayo to Galdogob at the border between Somalia and Ethiopia. In this document the project is called Gara’ad Commercial & Fishing and Port.

  1. Seaport marketing
  2. Marketing communications
  3. Community liaison
  4. Trade & business development
  5. Customer Relationship Management – CRM
  6. Attracting & informing customers
  7. Informing & reminding local community
  8. Information
  9. Sharing with sector & industry
  10. Services cape & image